Founded by Simon Mottram in London in 2004, Rapha launched with a month-long exhibition in East London’s Old Truman Brewery. Entitled Kings of Pain, it showcased six heroes from cycling’s golden era and beyond: Fausto Coppi, Jacques Anquetil, Raymond Poulidor, Tom Simpson, Eddy Merckx and Bernard Hinault. These riders perfectly captured the glory and suffering – and style – of road racing and today they, along with many others, continue to provide a source of inspiration for Rapha’s design.
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